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K-pop star Sunghoon of ENHYPEN has been selected as an Olympic torchbearer for the upcoming 2026 Milano Cortina Winter Olympics, his agency announced on January 23. The Winter Games will be held from February 6 to 22 across Milan and Cortina d’Ampezzo, Italy, marking the first Olympics hosted by Italy in over two decades.
According to BELIFT LAB, Sunghoon will participate in the official torch relay a symbolic tradition representing peace, unity, and the spirit of international athletic cooperation. The relay precedes the opening ceremony and involves designated runners carrying the Olympic flame through selected routes before it reaches the main stadium for the Games’ commencement.

Sunghoon’s appointment as a torchbearer reflects his dual identity as an entertainer and athlete. Prior to debuting with ENHYPEN, he competed in figure skating, where he achieved national recognition before transitioning to the music industry. Fans and commentators alike have highlighted his athletic background as a meaningful factor in his torchbearer selection.

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Social media quickly lit up following the announcement, with fans expressing pride and excitement at seeing Sunghoon represent both the world of entertainment and the Olympic tradition. Messages celebrating his achievement trended across multiple platforms shortly after BELIFT LAB’s statement.
The 2026 Winter Olympics will feature athletes from around the globe competing in sports such as skiing, ice hockey, figure skating, and snowboarding. The torch relay is scheduled to travel through several European cities before culminating at the opening ceremony in Milan.
Sunghoon’s involvement is expected to inspire young fans and further bridge the global intersection of pop culture and international sports, adding a unique spotlight to this year’s Olympic festivities.
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