Hong Kong – January 5, 2026: Global icon and BLACKPINK member Jisoo has added another milestone to her already illustrious fashion career, being unveiled as the star of Vogue Hong Kong’s January 2026 digital covers in partnership with Tommy Hilfiger. The exclusive shoot, titled “Classic Chic Jisoo”, was lensed by renowned photographer Yoon Ji Young and showcases the brand’s highly anticipated Lunar New Year capsule collection, merging timeless American prep with subtle cultural nods perfect for the festive season.



As a global ambassador for Tommy Hilfiger since 2023, Jisoo brings her signature blend of elegance and modernity to two distinct cover looks. In the first, she wears a tailored pinstriped midi skirt paired with sleek knee-high leather boots, embodying the equestrian-inspired sophistication that defines much of the collection. The second cover features her in a structured white quilted jacket and polished loafers, a look that balances preppy tradition with contemporary minimalism. Both ensembles highlight the collection’s focus on versatile, high-quality pieces designed to transition seamlessly from everyday wear to celebratory occasions during the Lunar New Year period.
The images were released early Monday morning across Vogue Hong Kong and Tommy Hilfiger’s official digital channels, immediately drawing acclaim from fans and fashion critics alike. Social media platforms were flooded with praise for Jisoo’s poised demeanor, calm gaze, and effortless ability to elevate every garment she wears. Many noted how the shoot perfectly captures her dual identity as a world-famous musician and a respected fashion leader – a status further solidified by her role as CEO of her own agency, Blissoo.
This collaboration marks Vogue Hong Kong’s first digital cover partnership with Tommy Hilfiger for its annual Lunar New Year issue, and the brand’s choice of Jisoo underscores her influence as a bridge between Eastern and Western fashion markets. “Jisoo’s style transcends borders,” said a Tommy Hilfiger brand representative. “She embodies the spirit of our brand – classic, bold, and unapologetically authentic – making her the perfect person to showcase our new collection as we celebrate new beginnings with audiences around the world.”
At 31 years old, Jisoo continues to break barriers as one of the most influential figures in global entertainment and fashion. This latest cover shoot follows a string of high-profile collaborations with luxury brands and cements her position as a leading voice in the industry, proving that her star power only continues to rise as she expands her professional portfolio both on and off the stage.
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