KiiKiii’s New Single 404 (New Era) Rockets to No. 1 on YouTube and Music Charts

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South Korean girl group KiiiKiii has taken their success to a whole new level commercially with their latest single 404 (New Era), which has gone on to dominate major music charts both domestically and internationally, according to industry tracking data.

404 (New Era), the lead single from their second mini, album, Delulu Pack, was released on January 26 and was number one on the YouTube music trending chart, revealing strong fan base and wide consumer interest in the release’s accompanying visual content.

Chart data puts the single at No. 1 on the Bugs’ real, time and daily charts, and it also hit the Melon Top 100 at No. 8. Melon is considered a tough chart to chart on (“concrete chart”) due to slow turnover and songs having long, lasting popularity, making the above position a strong performance.

The single has also started to make waves internationally. 404 (New Era) charted in the KPop Top Song lists on iTunes in 16 countries and regions, while the accompanying album, Delulu Pack, showed up in 17 regional K, Pop album charts. Included in the highlights are the appearances on Chinas QQ Music rapid rise charts and the very decent performance on the K, Pop Weekly chart for the tracking week of January 30February 5.

*KiiiKiii – Second Mini Album, DeluluPack*

Some industry insiders think that the main reason of the songs success is energy visuals combined with a promotional strategy and the growing global fanbase of KiiKiii, which keeps being supported by coordinated social media engagement and playlisting on different music streaming platforms. In addition, the bands YouTube scene also experienced a surge as multiple related uploads from the group have simultaneously made it to the daily popularity rankings, thus indicating diversified content engagement among the listeners.

Their song is spreading fast on different media and KiiKiiis newest success not only demonstrates a huge step in their music career but also hints at the growing amount of interest from international markets for this music duo, in the ever, more competitive global KPop scene.

Source: (N)